Privacy policy

Last Updated: September 3, 2025

1. Introduction Little Fable & Co. ("we," "us," or "our") is committed to protecting the privacy of our customers. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit or make a purchase from our website at www.LittleFable.co (the "Site").

2. Information We Collect We collect personal information you provide to us directly when you use our Site. This includes:

  • Contact Information: Such as your name, email address, shipping address, and phone number when you make a purchase or sign up for our newsletter.

  • Payment Information: We do not store your full credit card information. Payment processing is handled by our third-party payment processor, Squarespace Payments, which securely processes your payment details.

  • Communication Information: Records of your correspondence with us, such as emails or messages.

  • Purchase History: Details about the products you purchase from us.

3. Information We Collect Automatically When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. As you browse the Site, we also collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as "Device Information."

4. How We Use Your Information We use the information we collect to:

  • Process Your Orders: To fulfill orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and order confirmations).

  • Communicate with You: To send you updates about your order, respond to your inquiries, and send you marketing communications if you have opted in to receive them.

  • Improve Our Site: To analyze how customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns.

  • Ensure Security: To screen for potential risk and fraud (in particular, your IP address), and to improve and optimize our Site.

5. Sharing Your Personal Information We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Squarespace to power our online store—you can read more about how Squarespace uses your Personal Information here: https://www.squarespace.com/privacy. We also use Google Analytics to help us understand how our customers use the Site—you can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.

6. Your Rights If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.

7. Cookies The Site uses "cookies," which are data files placed on your device to help us collect Device Information. You can disable cookies in your browser settings, but doing so may affect the functionality of the Site.

8. Do Not Track Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

9. Data Retention When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete this information.

10. Changes to This Policy We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal or regulatory reasons.

11. Contact Us For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at littlefableco@gmail.com.